ASSESSING THE STRATEGIC ROLE OF INTERNAL COMMUNICATION AT THE MINISTRY OF HOME AFFAIRS, IMMIGRATION, SAFETY AND SECURITY IN NAMIBIA
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Date
2021-05-04
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Namibia University of Science and Technology
Abstract
Internal communication has long been the lifeblood of successfully and effectively managed
organizations, especially when such communication is strategically managed. Though
literature has established the benefits of internal communication, especially when it comes to
employee engagement, commitment, and improved corporate reputation, research assessing
the strategic role of internal communication in government departments is limited. The aim of
the study was to assess the strategic role of internal communication at the ministry of Home
Affairs, Immigration, Safety and Security in Namibia. To achieve this objective, four
secondary objectives were pursued. The first secondary objective focused on examining the
challenges faced by the Department of Home Affairs and Immigration in implementing the
internal communication strategy. The second objective focused on analysing the impact of
internal communication on service delivery, while the third focused on internal communication
and employee morale. The last objective examined the alignment between internal
communication and the department’s strategy.
Data for the study were collected using a structured interview guide. Face-to-face online were
conducted with a conveniently selected sample of 25 participants. The methodology that was
employed was a qualitative research approach that followed a case study research design.
Several challenges affecting the effective implementation of the internal communication
strategy were identified. Furthermore, it was noted that participants had mixed views about the
role of internal communication and service delivery, as well as its strategic role in the
organisation. Based on these findings, the study makes recommendations and suggestions for
future research.
Description
This research dissertation was submitted in partial fulfillment of the requirements for the degree
of Master of Journalism & Media technology Of the Namibia University of Science and Technology.
Keywords
Internal communication, Strategic role, Ministry of Home affairs
Citation
Kadhikwa, S. I. (2021). Assessing the strategic role of internal communication at The ministry of home affairs, immigration, safety and security In Namibia [Master’s thesis, Namibia University of Science and Technology].