The English Language needs of business students at Adama Science and Technology University, Ethiopia

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dc.contributor.authorMognhode, Tadele
dc.contributor.authorWoldemariam, Haileleul Zeleke
dc.date.accessioned2020-02-07T12:54:08Z
dc.date.available2020-02-07T12:54:08Z
dc.date.issued2015-06
dc.description*Lecturer and public relations director at Adama Science and Technology University, Adama Ethiopia **Associate Professor, Namibia Science and Technology University, Windhoek, Namibiaen_US
dc.description.abstractEnglish plays an irreplaceable role in international businesses. According to the statistics, over 80% of international corporations use English as their working language (Zhang, 2007). It is now widely recognised that “…English has become the primary language for doing international business” (Estaban & Cañado, 2004, p.137). The purpose of this study was to investigate the English language needs of business students at Adama Science and Technology University. A survey method was employed for this study. To this end, questionnaires, interviews, teaching materials, evaluation checklists and model proficiency tests were designed based on the related literature reviewed. Then, the data gathered were analysed using mean scores and percentiles. Based on the results, findings were summarised in terms of the research questions. As the findings of this study pointed out, the target groups were not satisfied with the English courses being offered. There was a big gap between the English courses offered and the students’ needs. There were also gaps between what the target groups could do and the language necessities in the target situations. Similarly, it was noticed that the target groups had limitations in performing specific tasks in English. On the other hand, the results of the target situations language needs analyses indicated that business graduates were expected to acquire special English language skills for different purposes. In fact, it was confirmed that employers want their workers to be proficient in specific English language skills.en_US
dc.identifier.citationMognhode, T., & Zeleke Woldemariam, H. (2015). The English Language Needs of Business Students at Adama Science and Technology University, Ethiopia. NAWA Journal of Language & Communication, 9(1), 150–193.en_US
dc.identifier.issn1993-3835
dc.identifier.urihttp://ir.nust.na/jspui/handle/10628/674
dc.language.isoenen_US
dc.publisherNawa: journal of language and communicationen_US
dc.subjectNeeds analysisen_US
dc.subjectBusiness graduateen_US
dc.subjectBusiness Englishen_US
dc.subjectESPen_US
dc.subjectWorld of worken_US
dc.titleThe English Language needs of business students at Adama Science and Technology University, Ethiopiaen_US
dc.typeArticleen_US

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