Please use this identifier to cite or link to this item: http://ir.nust.na:8080/jspui/handle/10628/141
Title: Are we addressing entrepreneurship at the wrong level? Applying the theories of NLP and change management.
Authors: Clarke, Angela
Keywords: Entrepreneurship Conference, 2007, Windhoek
Neuro-linguistic programming
Change management
Entrepreneurship
Conferences and workshops
Issue Date: 2007
Publisher: NUST & Tshwane University of Technology, South Africa.
Citation: Clarke, A. (2007). Are we addressing entrepreneurship at the wrong level? Applying the theories of NLP and change management. In K. Boamah and J. P. Grundling (Eds.). Proceedings of the 5th International conference on entrepreneurship and innovation, October 24-25, 2007, Windhoek Namibia.
Abstract: This paper presents an alternative view of how it may be possible to provide aspiring entrepreneurs with the required skills and behaviours, using the relatively new approaches of neuro-linguistic programming currently in vogue in many businesses and organisations today. This paper presents a concept, providing both the ideas and the rationale behind the suggestions. It has not yet been validated by thorough research.
Description: International Conference on Entrepreneurship and Innovation (5th : 2007 Oct. 24-25 : NUST).
URI: http://hdl.handle.net/10628/141
Appears in Collections:Entrepreneurship

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