Browsing by Author "MUSHAUKWA, ARON"

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    Examining The Influence of Facebook and Whatsapp as Sources of News Among Youth in Katima Mulilo, Namibia
    (Namibia University of Science and Technology, 2024-07-09) MUSHAUKWA, ARON
    The influence and impact of social media as sources of news can no longer be ignored. None should turn a blind eye to how it has captured the imagination of young people, who are the majority users of social media. It is crucial to understand that social media has transformed the landscape of information dissemination. Offering unprecedented access, speed, and interaction on a global scale. It has also democratised access to knowledge, empowering individuals to seek and share information instantly across borders and culture. This study explored the influence of Facebook & WhatsApp as sources of news among youth in Katima Mulilo in the Zambezi Region of Namibia. The study found out that social media evokes the feelings of young people and opens their mind to wider understanding of things. Facebook in particular, allows them to participate in deliberations and discussions, and to share their opinions on various news issues. The data collected and analysed indicate that young people in Katima Mulilo see Facebook and WhatsApp as vital sources of news, connecting, networking and communication, and breaks barriers as it is faster and provides instant news regardless of where one is. The study recommends that media organisations should actively engage with young people on their social media pages, by proactively proving access to news at all times. The study further recommends to local news outlets to open WhatsApp channels in order provide unhindered link to their Facebook pages and websites.