Green labelling, eco-certification and fair trade: Threats and opportunities for Namibia.
Du Plessis, Pierre
Montgomery, Sharon (Ed.)
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Labels serve the purpose of allowing consumers to make comparisons and informed choices from among products and or services in a category. Environmental labels focus primarily on consumption rather than production of goods. Organic labels specify a particular production method without necessarily requiring proof of environmental improvement. Ecolabels communicate the environmental impacts over the life cycle of the product – “from cradle to grave”